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Adopt the French attitude




Authentic Shea butter cosmetics

Karethic is the first and only french beauty and well-being brand to be tripled-certified: organic, fair trade and cruelty free. 

Karethic takes its source in the North of Benin (west of Africa) - a region where the land is chemical-free. Filled with secular trees such as the Shea tree, this region is recognized as a Biosphere Reserve by UNESCO. Shea is the main source of revenue and independence for women living in this region. Born in Benin, aware of the importance of preserving this natural heritage, Glwadys and Carole both wanted
Karethic skin and hair care to express the unicity as well as the authenticity of this land and of these women: caretakers of an exceptional heritage. This is Karethic’s reason for being.

Established in Lyon - France - and in the North of Benin - Karethic is a family-owned company with a zero waste, zero pollution and minimalist approach, for a real social and environmental positive impact, from the production of the shea butter in Benin to the manufacture of the cosmetics in France.

Actually this is not a model, this Johann Meunier, designer of Hades.

Carole & Glwadys TAWEMA, founders of Karethic